Marraiges may be made in heaven, but even heaven needs an offline presence, this
portal has decided. Matrimonial portal bharatmatrimony.com is organizing a mega
event called Swayamvaram spanning four cities - Hyderabad, Chennai, Bangalore
and Mumbai. The event will see about 500 prospective brides and grooms select
their life partners here.
This is a first of its kind offline initiative by a portal that claims to have
brought together hundreds of brides and grooms through its online services. The
participants for the Swayamvaram will be welcomed by couples who got together
through the portal.
A booklet of members with details like name, age, caste and horoscope will be given to the participants two days before the event, enabling them to shortlist prospective partners. Astrologers will also be present at the venue to assist with the Indian tradition of matching horoscopes.